The Air Jordan 1 Bred stands as the holy grail among sneaker classics, with its collectible value appreciating remarkably over time. As one of the most coveted colorways in the Jordan heritage, this black-red silhouette symbolizes Michael Jordan's rookie season revolution that changed basketball footwear forever.

The Appreciating Asset of Sneaker Culture
First released in 1985 and periodically reissued, the Air Jordan 1 Bred
- Original 1985 pairs now command auction prices exceeding $20,000 for deadstock pairs
- Even recent retro releases (2016, 2020) regularly resell for 2-3x retail value
- The "Banned" story behind the shoe adds tremendous narrative value
- Universal colorway appeal ensures constant demand
Navigating Customs: A Buyer's Guide
For international collectors purchasing through proxy services or resale platforms, understanding customs regulations is crucial to avoid unexpected costs:
Country | Duty Rate (Footwear) | De Minimis Value |
---|---|---|
United States | 8-20% | $800 |
EU Countries | 12-17% + VAT | €150 |
United Kingdom | 8.5% + VAT | £135 |
Canada | 18% | CA$20 |
Pro tips for minimizing customs expenses:
- Ship in original box
- Use regional distribution centers
- Select express carriers
- Batch shipments
"Tax-Free" Services (Weighing the Costs)
Many resale platforms like StockX, GOAT, and local proxy services offer "tax-free" shipping options where:
- Platforms cover the import fees (built into higher listed prices)
- Items ship through bonded warehouses (e.g., Hong Kong to UK routes)
- You receive guaranteed no-surprise delivery
Veteran Collector Insight:
As the legacy of the AJ1 Bred continues to appreciate ("Even the 2020 patent leather Breds now trade 70% above retail"), collectors must balance desire for this centerpiece shoe with savvy international purchasing strategies.